Diana Nyad: Never, ever give up

PPT/ cool decks — thebrainbehind @ 13:24

In the pitch-black night, stung by jellyfish, choking on salt water, singing to herself, hallucinating … Diana Nyad just kept on swimming. And that’s how she finally achieved her lifetime goal as an athlete: an extreme 100-mile swim from Cuba to Florida — at age 64. Hear her story.

Tina Seelig: The 6 Characteristics of Truly Creative People

PPT/ cool decks — thebrainbehind @ 13:20

Determined not to just write just another book on creativity, Stanford professor Tina Seelig painstakingly researched what makes good ideas spring forward. The result is her “innovation engine,” a special mix of six characteristics like attitude, resources and environment.

Marco Annunziata: Welcome to the age of the industrial internet

PPT/ cool decks,trends — thebrainbehind @ 13:46

Everyone’s talking about the “Internet of Things,” but what exactly does that mean for our future? In this thoughtful talk, economist Marco Annunziata looks at how technology is transforming the industrial sector, creating machines that can see, feel, sense and react — so they can be operated far more efficiently. Think: airplane parts that send an alert when they need to be serviced, or wind turbines that communicate with one another to generate more electricity. It’s a future with exciting implications for us all.

Creativity in PR, a Global Study 2013

PPT/ cool decks — thebrainbehind @ 12:45

Creativity in PR, a Global Study 2013 from The Holmes Report

The 2013 edition of the Holmes Report’s Creativity in PR study, co-authored by NowGoCreate and sponsored by Ketchum. Based on research of 600 people across more than 35 countries, exploring whether the PR industry is creative enough to sway marketing budgets and develop game-changing ideas.

The Most Contagious 2013

PPT/ cool decks,trends — thebrainbehind @ 11:00

The 2013 Most Contagious report has been released download it from here

Digital, advertising, social and tech predictions & trends 2014

PPT/ cool decks,videos — Tags: — thebrainbehind @ 10:54

Digital, advertising, social and tech predictions & trends 2014 from Soap Creative

always interesting from Soap Creative

The Future of Relationships

PPT/ cool decks — thebrainbehind @ 11:42

Everything evolves, including how human beings relate to one another in intimate relationships. Norms which have been relatively stable in this space have been mutating and changing rapidly over the past ten years – and will continue along this trajectory into the foreseeable future. Interesting thoughts by sparks & honey

Josh Reich: Design Is Not a Department

PPT/ cool decks — thebrainbehind @ 11:07

Josh Reich hated his bank. He was tired of overdraft fees and being treated like a number. So he made his own.
Starting in a basement in Brooklyn and eventually growing to a full-fledged an office in Portland, Oregon, Simple is now a fast-growing startup aiming to replace our modern notion of the bank with a focus on design and user experience. In this talk, Reich walks us through Simple’s ever-evolving “human oriented” design process that forgoes a design department. Instead, every employee is given the agency to create.

The secret psychology behind persuasive content

PPT/ cool decks — thebrainbehind @ 16:29

The secret psychology behind persuasive content from Nathalie Nahai

In this revealing keynote presentation for the CMA, Nathalie Nahai, The Web Psychologist, will explore the hidden psychological triggers you can use to create content that sticks.

You’ll discover key web psychology techniques that will help you write persuasive content, shoot emotionally engaging videos, and boost the effectiveness of your images.

Simon Sinek: Why Leaders Eat Last

PPT/ cool decks — thebrainbehind @ 15:55

In this in-depth talk, ethnographer and leadership expert Simon Sinek reveals the hidden dynamics that inspire leadership and trust. In biological terms, leaders get the first pick of food and other spoils, but at a cost. When danger is present, the group expects the leader to mitigate all threats even at the expense of their personal well-being. Understanding this deep-seated expectation is the key difference between someone who is just an “authority” versus a true “leader.”

The future of digital

PPT/ cool decks,trends — thebrainbehind @ 14:16

The future of digital from Useful Ideas

Interesting thoughts by Useful Ideas/ Business Insider

The SoDA Report Digital marketing outlook Volume 2, 2013

PPT/ cool decks,trends — thebrainbehind @ 20:24

The SoDA Report (Volume 2, 2013) from SoDA

This edition includes a unique combination of valuable forecasts, inspiring ideas, and truly inventive work created for top brands such as Nike, Burberry, Whole Foods, Lincoln and Lenovo. By SoDa

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