The SoDA Report Digital marketing outlook Volume 2, 2013

PPT/ cool decks,trends — thebrainbehind @ 20:24

The SoDA Report (Volume 2, 2013) from SoDA

This edition includes a unique combination of valuable forecasts, inspiring ideas, and truly inventive work created for top brands such as Nike, Burberry, Whole Foods, Lincoln and Lenovo. By SoDa

Brené Brown: Why Your Critics Aren’t The Ones Who Count

PPT/ cool decks — thebrainbehind @ 14:46

There is nothing more frightening than the moment we expose our ideas to the world. Author and vulnerability researcher Brené Brown shows us how to deal with the critics and our own self-doubt by refusing to “armor up” and shut ourselves off. “Not caring what people think,” she says, “is its own kind of hustle.”

Instead we must “reserve a seat” for the critics and our own self-doubt. “Tell them, I see you, I hear you, but I’m going to do this anyway.”

Zombie Research

PPT/ cool decks — thebrainbehind @ 14:29

Zombie Research from Tim Stock

how outdated research frameworks are deadening opportunities for insights in a new network world. By Tim Stock

Mikko Hypponen: How the NSA betrayed the world’s trust — time to act

PPT/ cool decks — thebrainbehind @ 20:20

Recent events have highlighted, underlined and bolded the fact that the United States is performing blanket surveillance on any foreigner whose data passes through an American entity — whether they are suspected of wrongdoing or not. This means that, essentially, every international user of the internet is being watched, says Mikko Hypponen. An important rant, wrapped with a plea: to find alternative solutions to using American companies for the world’s information needs.

As computer access expands, Mikko Hypponen asks: What’s the next killer virus, and will the world be able to cope with it? And also: How can we protect digital privacy in the age of government surveillance?

EMPATHY: The Key to Brand Success in 2014

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EMPATHY: The Key to Brand Success in 2014 (mobileYouth) from Graham Brown (mobileYouth)

Graham Brown of mobileYouth shares latest insights into the power of EMPATHY for branding

Web Trends to Watch in 2014

PPT/ cool decks,trends — thebrainbehind @ 12:25

Web Trends to Watch in 2014 from David King

Want to know what trends web designers are thinking about for 2014? Here you go! By David King,

Joe Gebbia: Executing Your Idea Starts With a Single Step

PPT/ cool decks — thebrainbehind @ 10:35

We all have that idea that we cant shake out of our head, the one that we think about in the shower or daydream about. Entrepreneur Job Gebbia, shares how his team grew their idea, Airbnb, into a national startup the hard way: by staying lean, “doing things that don’t scale” like meeting users one at a time, and by taking one small step at a time.

Abha Dawesar: Life in the “digital now”

PPT/ cool decks — thebrainbehind @ 17:41

One year ago, Abha Dawesar was living in blacked-out Manhattan post-Sandy, scrounging for power to connect. As a novelist, she was struck by this metaphor: Have our lives now become fixated on the drive to digitally connect, while we miss out on what’s real?

Joshua Davis: Never Let Success Get in the Way of Creativity

PPT/ cool decks — thebrainbehind @ 13:41

As creatives we strive for some form of success — some mountain top, goal, or recognition. So what happens when we finally reach the thing we’ve been aiming for? After a lifetime of experimentation, artist Joshua Davis found his growth slowing after receiving high-level acknowledgment for his work. “I got lazy, I got comfortable, and I produced less,” he says. Stagnant and absent of the fear that fuels his creativity, he embarked on a multi-year journey to make himself uncomfortable, switching tools, methods, and collaborators. Along the way, he discovered the pitfalls of the known and the importance of play and fear in the creative process.

US Mobile Planet Research 2013 – How Mobile Consumers Behave

PPT/ cool decks — thebrainbehind @ 11:18

US Mobile Planet Research 2013 – How Mobile Consumers Behave from Michelle Chia

A research paper on how the mobile consumers behave in the fast changing world of iOS and Android users. The adoption of QR codes and the % time spent on mobile has been growing rapidly, as more users are spending their time outside of the office or home environment. By Michelle Chia,

DED Talk: A TED Talk For Zombies

PPT/ cool decks — thebrainbehind @ 10:14

In the wake of the zombie apocalypse innovative ideas have become more important than ever. Watch and take note on how to survive the “human apocalypse” in a special DED Talk presented by a zombie who has seen it all.

The State of Social Business 2013: The Maturing of Social Media into Social Business

PPT/ cool decks — Tags: — thebrainbehind @ 15:10

[Report] The State of Social Business 2013: The Maturing of Social Media into Social Business from Altimeter Group Network on SlideShare

Altimeter Group conducts regular social business surveys to learn how social media is evolving within enterprise organizations. Analysis of survey results between 2010-2013 reveal that social media is extending deeper into organizations and, at the same time, strategies are maturing.

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