Tis the season! And you know what that means: It’s game time for holiday shoppers … and holiday marketers! Online retail earnings are expected to grow from 263 billion in 2013 to 414 billion in 2018, while adoption of mobile shopping habits continue to rise. As a result, businesses are taking advantage of these growing trends by increasing budgets for Q4 and making mobile-optimized and online-driven holiday marketing a priority. Curious about the best ways to attract new business during the holidays? Check out the latest trends in holiday shopping by HubSpot