We all know people share content on social media, but why? What do people share most in Johannesburg versus Jakarta? Do people prefer to share content that is educational or entertaining?
Social@Ogilvy and SurveyMonkey teamed up to study what, why and how makes social media users share.
People actually think that America is turning 2014 years old this July 4th! Via buzzfeed
Bob Hoffman opens a fascinating debate on the failed predictions of advertising experts over the past decade, with particular focus on the social media marketing of brands. via adcontrarian
Live storytelling is changing our definition of who and what is “creative.” It’s no longer the rarefied skill of a few people. Everyone can be creative nowadays, everyone is their own media company, everyone can participate in stories and ideas are constantly bubbling up from the audience. For all of you that might missed it!
Facebook can be depressing because everyone else’s lives are better than yours… But are they really? Created by Shaun Higton
Social Media Fail to Live Up to Early Marketing Hype! Via the wall street journal
Game of Thrones title sequence reimagined for hootsuite.com Created by Clément Morin