via @BrianHonigman and blog.bufferapp
Social Media and the death of formal communication. There is a growing gap between formal and informal communication. As Social Media is showing us how easy it can be to have an informal conversation online in a human tone of voice, organizations are slow to catch up and still use formal communication to reach out. How long can this last? Interesting thoughts by @CopyDimitri
By referencing several of the current changes as social media we limit the perspective and reach of our ideas. We see these activities as satellites outside of core business, insignificant flirting with customers compared to the bigger commercial changes happening. Interesting thoughts from Helge Tennø
Your brain may never be the same! Via AsapSCIENCE
We all know people share content on social media, but why? What do people share most in Johannesburg versus Jakarta? Do people prefer to share content that is educational or entertaining?
Social@Ogilvy and SurveyMonkey teamed up to study what, why and how makes social media users share.
People actually think that America is turning 2014 years old this July 4th! Via buzzfeed
Bob Hoffman opens a fascinating debate on the failed predictions of advertising experts over the past decade, with particular focus on the social media marketing of brands. via adcontrarian
Live storytelling is changing our definition of who and what is “creative.” It’s no longer the rarefied skill of a few people. Everyone can be creative nowadays, everyone is their own media company, everyone can participate in stories and ideas are constantly bubbling up from the audience. For all of you that might missed it!