Real Food, But Not Really<\/a> was originally published on The Curious Brain<\/a><\/p>\n","protected":false},"excerpt":{"rendered":" Three films reveal insights into the glaring contrast between home-prepared foods versus foods primed by a food stylist.Through the use of food dyes, cotton-ball stuffing, imitation ice, and an array of other clever devices, these films explore the many trickeries we are ever presented with by commercial industries in our everyday lives. It\u2019s real food, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[99,703,705,704],"class_list":["post-119053","post","type-post","status-publish","format-standard","hentry","category-all-other-stuff","tag-advertising","tag-food","tag-not-real","tag-real"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":142940,"url":"https:\/\/thecuriousbrain.com\/?p=142940","url_meta":{"origin":119053,"position":0},"title":"Whole Foods Market Forecasts the Top 10 Food and Beverage Trends for 2025","author":"thebrainbehind","date":"18\/10\/2024","format":false,"excerpt":"via","rel":"","context":"In "trends"","block_context":{"text":"trends","link":"https:\/\/thecuriousbrain.com\/?cat=162"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/Screenshot-2024-10-18-at-14.57.03.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/Screenshot-2024-10-18-at-14.57.03.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/Screenshot-2024-10-18-at-14.57.03.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/Screenshot-2024-10-18-at-14.57.03.png?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/Screenshot-2024-10-18-at-14.57.03.png?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/Screenshot-2024-10-18-at-14.57.03.png?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":127469,"url":"https:\/\/thecuriousbrain.com\/?p=127469","url_meta":{"origin":119053,"position":1},"title":"MOVE","author":"thebrainbehind","date":"03\/08\/2011","format":false,"excerpt":"http:\/\/vimeo.com\/27246366 3 guys, 44 days, 11 countries, 18 flights, 38 thousand miles, an exploding volcano, 2 cameras and almost a terabyte of footage\u2026 all to turn 3 ambitious linear concepts based on movement ( the video here), learning and food !! These films were commissioned by STA Australia. Directed by\u2026","rel":"","context":"In "all other stuff"","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":57450,"url":"https:\/\/thecuriousbrain.com\/?p=57450","url_meta":{"origin":119053,"position":2},"title":"Real Food, But Not Really","author":"thebrainbehind","date":"22\/01\/2015","format":false,"excerpt":"https:\/\/vimeo.com\/111076179 https:\/\/vimeo.com\/111076178 https:\/\/vimeo.com\/111076177 Three films reveal insights into the glaring contrast between home-prepared foods versus foods primed by a food stylist.Through the use of food dyes, cotton-ball stuffing, imitation ice, and an array of other clever devices, these films explore the many trickeries we are ever presented with by commercial\u2026","rel":"","context":"In "videos"","block_context":{"text":"videos","link":"https:\/\/thecuriousbrain.com\/?cat=193"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":147385,"url":"https:\/\/thecuriousbrain.com\/?p=147385","url_meta":{"origin":119053,"position":3},"title":"The Grocery Store Is a Mirror: What the 2025 Consumer Really Wants (and Fears)","author":"thebrainbehind","date":"26\/06\/2025","format":false,"excerpt":"The data is clear. But the story we\u2019ve been telling about it is broken. Every year, we get a new \u201cVoice of the Consumer\u201d report from the corporate priesthood. And every year, it\u2019s presented like a sterile oracle: bar charts, consumer personas, a sprinkle of AI buzzwords. But underneath the\u2026","rel":"","context":"In "all other stuff"","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/Screenshot-2025-06-26-at-13.33.10.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/Screenshot-2025-06-26-at-13.33.10.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/Screenshot-2025-06-26-at-13.33.10.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/Screenshot-2025-06-26-at-13.33.10.png?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/Screenshot-2025-06-26-at-13.33.10.png?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":147189,"url":"https:\/\/thecuriousbrain.com\/?p=147189","url_meta":{"origin":119053,"position":4},"title":"Junk food, sugar and additives – The dark side of the food industry\u00a0","author":"thebrainbehind","date":"10\/06\/2025","format":false,"excerpt":"https:\/\/youtu.be\/myv7yydtCKc?si=uAH7Bcf_ztWSwoKh 40% of the global population is overweight or obese. Highly processed industrial foodstuffs are largely to blame. But food companies continue to focus on products that are addictive. Sugar is one of the strongest \"drugs\u201d and can get consumers really hooked. Food giants know this only too well. That\u2019s\u2026","rel":"","context":"In "videos"","block_context":{"text":"videos","link":"https:\/\/thecuriousbrain.com\/?cat=193"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/junk-food-sugar-and-additives-th.jpg?fit=1200%2C675&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/junk-food-sugar-and-additives-th.jpg?fit=1200%2C675&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/junk-food-sugar-and-additives-th.jpg?fit=1200%2C675&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/junk-food-sugar-and-additives-th.jpg?fit=1200%2C675&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/junk-food-sugar-and-additives-th.jpg?fit=1200%2C675&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":130301,"url":"https:\/\/thecuriousbrain.com\/?p=130301","url_meta":{"origin":119053,"position":5},"title":"0% Food","author":"thebrainbehind","date":"04\/03\/2020","format":false,"excerpt":"https:\/\/vimeo.com\/387166786 % food, research project by XK studio, serves the answer to an age old question. Do androids crave virtual food? Credits:Directed and animated by Lukas VojirMusic and sound design by Resonate","rel":"","context":"In "videos"","block_context":{"text":"videos","link":"https:\/\/thecuriousbrain.com\/?cat=193"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/119053","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=119053"}],"version-history":[{"count":0,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/119053\/revisions"}],"wp:attachment":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=119053"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=119053"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=119053"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}