{"id":122556,"date":"2014-03-31T12:03:11","date_gmt":"2014-03-31T12:03:11","guid":{"rendered":"http:\/\/thecuriousbrain.com\/?p=122556"},"modified":"2014-03-31T12:03:11","modified_gmt":"2014-03-31T12:03:11","slug":"10-reasons-why-people-follow-brands-on-twitter","status":"publish","type":"post","link":"https:\/\/thecuriousbrain.com\/?p=122556","title":{"rendered":"10 reasons why people follow brands on twitter"},"content":{"rendered":"

\"\"<\/p>\n

via mediabistro <\/a><\/p>\n

10 reasons why people follow brands on twitter<\/a> was originally published on The Curious Brain<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

via mediabistro 10 reasons why people follow brands on twitter was originally published on The Curious Brain<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[467,360],"class_list":["post-122556","post","type-post","status-publish","format-standard","hentry","category-all-other-stuff","tag-info-graphic","tag-social-media"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":38828,"url":"https:\/\/thecuriousbrain.com\/?p=38828","url_meta":{"origin":122556,"position":0},"title":"Social Brands 2013 report","author":"thebrainbehind","date":"29\/05\/2013","format":false,"excerpt":"Social Brands 100 benchmarks brand engagement in social spaces, identifying industry leaders and providing a snapshot of social media's evolution each year. Over 700 brands were included in this year's research. Brand performance was measured on Facebook, Twitter and YouTube over a six-week period in spring 2013 and a cross-section\u2026","rel":"","context":"In "PPT\/ cool decks"","block_context":{"text":"PPT\/ cool decks","link":"https:\/\/thecuriousbrain.com\/?cat=221"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2013\/05\/0_0_460_http-__offlinehbpl.hbpl_.co_.uk_News_RB_80CDB0FE-A96F-2D31-BA46E4EBF1F96AD8.jpg?fit=460%2C314&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":143060,"url":"https:\/\/thecuriousbrain.com\/?p=143060","url_meta":{"origin":122556,"position":1},"title":"Brands Missing the Mark in 2024! Lessons from Today\u2019s Biggest Failures","author":"thebrainbehind","date":"29\/10\/2024","format":false,"excerpt":"In 2024, several brands failed to connect with consumers, often due to poor alignment with consumer expectations, tone-deaf messaging, and operational missteps. Here are some key reasons and examples: Disconnect with Consumer Values: Many brands are failing because their actions contradict the values they publicly support. For instance, Kyte Baby,\u2026","rel":"","context":"In "all other stuff"","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/af439f4e-d555-4c52-bf67-84509c52589b.webp?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/af439f4e-d555-4c52-bf67-84509c52589b.webp?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/af439f4e-d555-4c52-bf67-84509c52589b.webp?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/af439f4e-d555-4c52-bf67-84509c52589b.webp?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/af439f4e-d555-4c52-bf67-84509c52589b.webp?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/af439f4e-d555-4c52-bf67-84509c52589b.webp?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":18617,"url":"https:\/\/thecuriousbrain.com\/?p=18617","url_meta":{"origin":122556,"position":2},"title":"10 reasons why people unlike brands on facebook","author":"thebrainbehind","date":"23\/03\/2011","format":false,"excerpt":"via seventyseven","rel":"","context":"In "all other stuff"","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"http:\/\/t4w.blogs.com\/.a\/6a00d83452b22969e2014e5ffd6b14970c-pi","width":350,"height":200},"classes":[]},{"id":128218,"url":"https:\/\/thecuriousbrain.com\/?p=128218","url_meta":{"origin":122556,"position":3},"title":"Power of twitter in engaging with brands","author":"thebrainbehind","date":"21\/06\/2011","format":false,"excerpt":"Click on the image\u00a0for a \u00a0larger view! via tech18 Original Article","rel":"","context":"In "all other stuff"","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2011\/06\/Power-of-Twitter-512x410.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":22649,"url":"https:\/\/thecuriousbrain.com\/?p=22649","url_meta":{"origin":122556,"position":4},"title":"Power of twitter in engaging with brands","author":"thebrainbehind","date":"21\/06\/2011","format":false,"excerpt":"Click on the image\u00a0for a \u00a0larger view! via tech18","rel":"","context":"In "all other stuff"","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2011\/06\/Power-of-Twitter.png?fit=1200%2C963&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2011\/06\/Power-of-Twitter.png?fit=1200%2C963&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2011\/06\/Power-of-Twitter.png?fit=1200%2C963&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2011\/06\/Power-of-Twitter.png?fit=1200%2C963&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2011\/06\/Power-of-Twitter.png?fit=1200%2C963&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":125976,"url":"https:\/\/thecuriousbrain.com\/?p=125976","url_meta":{"origin":122556,"position":5},"title":"Everyone Has Influence","author":"thebrainbehind","date":"04\/11\/2011","format":false,"excerpt":"http:\/\/vimeo.com\/31531667 Klout Founder Joe Fernandez speaks to PSFK\u2019s Scott Lachut about the impact of services that, like Klout, are attempting to quantify an individual\u2019s online influence based on their level of participation in popular social networks like Facebook, Twitter and Google+. How are these scores fundamentally changing the way we\u2026","rel":"","context":"In "all other stuff"","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/122556","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=122556"}],"version-history":[{"count":0,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/122556\/revisions"}],"wp:attachment":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=122556"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=122556"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=122556"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}