{"id":125178,"date":"2012-01-10T12:09:18","date_gmt":"2012-01-10T12:09:18","guid":{"rendered":"http:\/\/thecuriousbrain.com\/?p=125178"},"modified":"2012-01-10T12:09:18","modified_gmt":"2012-01-10T12:09:18","slug":"a-day-in-the-life-of-the-digital-shopper","status":"publish","type":"post","link":"https:\/\/thecuriousbrain.com\/?p=125178","title":{"rendered":"A day in the life of  the Digital Shopper"},"content":{"rendered":"<div style=\"width:425px\" id=\"__ss_10580458\"> <strong style=\"margin:12px 0 4px\"><a href=\"http:\/\/www.slideshare.net\/OgilvyAction\/the-digital-shopper\" title=\"The Digital Shopper\" target=\"_blank\" rel=\"noopener noreferrer\">The Digital Shopper<\/a><\/strong> <\/p>\n<div style=\"padding:5px 0 12px\"> View more <a href=\"http:\/\/www.slideshare.net\/\" target=\"_blank\" rel=\"noopener noreferrer\">presentations<\/a> from <a href=\"http:\/\/www.slideshare.net\/OgilvyAction\" target=\"_blank\" rel=\"noopener noreferrer\">OgilvyAction<\/a> <\/div>\n<\/div>\n<p>Ogilvy Action  explains how digital activation is used to influence the behavior of a young married couple, John and Sarah, during a \u2018typical day in their life\u2019. Via<a href=\"http:\/\/How%20digital%20activation%20is%20used%20to%20influence%20the%20behavior%20of%20a%20youngmarried%20couple,%20John%20and%20Sarah,%20during%20a%20%E2%80%98typical%20day%20in%20their%20life%E2%80%99.\" target=\"_blank\" rel=\"noopener noreferrer\"> Mr Litman<\/a><\/p>\n<p class=\"tumblrize-permalink\"><a href=\"http:\/\/thecuriousbrain.com\/?p=27907\" title=\"Go to original post at The Curious Brain\" rel=\"bookmark noopener noreferrer\" target=\"_blank\">Original Article<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Digital Shopper View more presentations from OgilvyAction Ogilvy Action explains how digital activation is used to influence the behavior of a young married couple, John and Sarah, during a \u2018typical day in their life\u2019. Via Mr Litman Original Article<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[493],"class_list":["post-125178","post","type-post","status-publish","format-standard","hentry","category-all-other-stuff","tag-tumblrize"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":142673,"url":"https:\/\/thecuriousbrain.com\/?p=142673","url_meta":{"origin":125178,"position":0},"title":"Consumer Behaviour Trends for 2025: Understanding the Future Shopper","author":"thebrainbehind","date":"20\/09\/2024","format":false,"excerpt":"check them out here","rel":"","context":"In &quot;all other stuff&quot;","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/image-4.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/image-4.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/image-4.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/image-4.png?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":12654,"url":"https:\/\/thecuriousbrain.com\/?p=12654","url_meta":{"origin":125178,"position":1},"title":"Using Science and Technology to Influence Shopping Behavior","author":"thebrainbehind","date":"06\/10\/2010","format":false,"excerpt":"Using Science and Technology to Influence Shopping BehaviorView more presentations from shopper culture. 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Original Article","rel":"","context":"In &quot;all other stuff&quot;","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":71186,"url":"https:\/\/thecuriousbrain.com\/?p=71186","url_meta":{"origin":125178,"position":3},"title":"Chaos, panic, and disorder.. in the business world","author":"thebrainbehind","date":"17\/07\/2015","format":false,"excerpt":"'If technology is not part of the solution, it is part of the inspiration' Trust and authenticity: How to reach the Muslim consumer Why brands have to mean something more than products Britons are not fun anymore they sober up as social media leaves nowhere to hide The innovation of\u2026","rel":"","context":"In &quot;all other stuff&quot;","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2015\/07\/120910070322-businessman-beach-surfboard-monster1.jpg?fit=620%2C348&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2015\/07\/120910070322-businessman-beach-surfboard-monster1.jpg?fit=620%2C348&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2015\/07\/120910070322-businessman-beach-surfboard-monster1.jpg?fit=620%2C348&ssl=1&resize=525%2C300 1.5x"},"classes":[]},{"id":147325,"url":"https:\/\/thecuriousbrain.com\/?p=147325","url_meta":{"origin":125178,"position":4},"title":"From Price Rage to Brand Mutiny: How Shopper Activism Is Quietly Rewriting FMCG Strategy in Europe","author":"thebrainbehind","date":"25\/06\/2025","format":false,"excerpt":"In today\u2019s Europe, the most powerful protest doesn\u2019t always happen on the streets. 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