{"id":126186,"date":"2011-10-23T09:46:02","date_gmt":"2011-10-23T09:46:02","guid":{"rendered":"http:\/\/thecuriousbrain.com\/?p=126186"},"modified":"2011-10-23T09:46:02","modified_gmt":"2011-10-23T09:46:02","slug":"social-strategy-for-b2b-marketing","status":"publish","type":"post","link":"https:\/\/thecuriousbrain.com\/?p=126186","title":{"rendered":"Social Strategy for B2B Marketing"},"content":{"rendered":"
GlobalWebIndex – B2B Social Media Strategy – Research Report – 2011<\/a><\/strong> <\/p>\n
View more presentations from Tom Smith<\/a> <\/div>\n<\/div>\n

Very interesting data by Tom Smith.This report utilises the five completed waves of GlobalWebIndex research covering 27 markets and 100,000 surveys to provide the most detailed overview to date of how the business to business (B2B) decision maker engages in social media and which social communications really influence sales. Through interviews with over 17,000 B2B Decision Makers there is a clear picture of the importance of social media to effective B2B business, marketing and sales strategy<\/p>\n

Original Article<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

GlobalWebIndex – B2B Social Media Strategy – Research Report – 2011 View more presentations from Tom Smith Very interesting data by Tom Smith.This report utilises the five completed waves of GlobalWebIndex research covering 27 markets and 100,000 surveys to provide the most detailed overview to date of how the business to business (B2B) decision maker […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[493],"class_list":["post-126186","post","type-post","status-publish","format-standard","hentry","category-all-other-stuff","tag-tumblrize"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":121462,"url":"https:\/\/thecuriousbrain.com\/?p=121462","url_meta":{"origin":126186,"position":0},"title":"Social Marketing For B2B Brands","author":"thebrainbehind","date":"04\/07\/2014","format":false,"excerpt":"Social Marketing For B2B Brands from We Are Social Singapore by We Are Social Singapore Social Marketing For B2B Brands was originally published on The Curious Brain","rel":"","context":"In "all other stuff"","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":52393,"url":"https:\/\/thecuriousbrain.com\/?p=52393","url_meta":{"origin":126186,"position":1},"title":"Social Marketing For B2B Brands","author":"thebrainbehind","date":"04\/07\/2014","format":false,"excerpt":"Social Marketing For B2B Brands from We Are Social Singapore by We Are Social Singapore","rel":"","context":"In "PPT\/ cool decks"","block_context":{"text":"PPT\/ cool decks","link":"https:\/\/thecuriousbrain.com\/?cat=221"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":114812,"url":"https:\/\/thecuriousbrain.com\/?p=114812","url_meta":{"origin":126186,"position":2},"title":"Chaos, panic, and disorder.. in the business world","author":"thebrainbehind","date":"10\/07\/2015","format":false,"excerpt":"Chaos, panic, and disorder.. in the business\u00a0world Facing facts: How advertisers are reading our emotions It\u2019s time to stop fighting against ad blockers What is creativity? 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