{"id":13558,"date":"2010-11-01T12:10:30","date_gmt":"2010-11-01T10:10:30","guid":{"rendered":"http:\/\/thecuriousbrain.com\/?p=13558"},"modified":"2011-05-22T19:27:16","modified_gmt":"2011-05-22T17:27:16","slug":"saw-vii-3d-photobooth-trap","status":"publish","type":"post","link":"https:\/\/thecuriousbrain.com\/?p=13558","title":{"rendered":"SAW VII 3D Photobooth Trap"},"content":{"rendered":"<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"922\" height=\"519\" src=\"https:\/\/www.youtube.com\/embed\/vAtCJuRuSkk?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><br \/>\nScary experiential advertising for  SAW VII! A 3D Photo Booth was set up in a cinema foyer, advertising free Halloween photos. What was waiting for unsuspecting moviegoers when they stepped into the booth was more than just a camera snap! Imagine one of the moviegoers having a heart attack then it would be really scary for the people behind this \ud83d\ude42<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Scary experiential advertising for SAW VII! A 3D Photo Booth was set up in a cinema foyer, advertising free Halloween photos. What was waiting for unsuspecting moviegoers when they stepped into the booth was more than just a camera snap! Imagine one of the moviegoers having a heart attack then it would be really scary [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3],"tags":[],"class_list":["post-13558","post","type-post","status-publish","format-standard","hentry","category-ads"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":8598,"url":"https:\/\/thecuriousbrain.com\/?p=8598","url_meta":{"origin":13558,"position":0},"title":"The 3D Chamber","author":"thebrainbehind","date":"20\/04\/2010","format":false,"excerpt":"The 3D Chamber from The Rainbowmonkey on Vimeo. This is an incredible attempt in anaglyph 3D shooting! Now that 3d tv sets are emerging I wonder if advertising will follow this trend too!! It would be quite interesting to say the least! Pls note that you should get your 3D-glasses\u2026","rel":"","context":"In &quot;trends&quot;","block_context":{"text":"trends","link":"https:\/\/thecuriousbrain.com\/?cat=162"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":123222,"url":"https:\/\/thecuriousbrain.com\/?p=123222","url_meta":{"origin":13558,"position":1},"title":"The Awesome World of Advertising","author":"thebrainbehind","date":"15\/06\/2012","format":false,"excerpt":"Its scary how spot on these are!! More to see here Original Article","rel":"","context":"In &quot;all other stuff&quot;","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/66.media.tumblr.com\/tumblr_lfzvdbTp0R1qzbytdo1_1280.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/66.media.tumblr.com\/tumblr_lfzvdbTp0R1qzbytdo1_1280.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/66.media.tumblr.com\/tumblr_lfzvdbTp0R1qzbytdo1_1280.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":31980,"url":"https:\/\/thecuriousbrain.com\/?p=31980","url_meta":{"origin":13558,"position":2},"title":"The Awesome World of Advertising","author":"thebrainbehind","date":"15\/06\/2012","format":false,"excerpt":"Its scary how spot on these are!! More to see here","rel":"","context":"In &quot;all other stuff&quot;","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/25.media.tumblr.com\/tumblr_lfzvdbTp0R1qzbytdo1_1280.jpg?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/25.media.tumblr.com\/tumblr_lfzvdbTp0R1qzbytdo1_1280.jpg?resize=350%2C200 1x, https:\/\/i0.wp.com\/25.media.tumblr.com\/tumblr_lfzvdbTp0R1qzbytdo1_1280.jpg?resize=525%2C300 1.5x"},"classes":[]},{"id":1758,"url":"https:\/\/thecuriousbrain.com\/?p=1758","url_meta":{"origin":13558,"position":3},"title":"When it rains it bleeds","author":"thebrainbehind","date":"04\/07\/2009","format":false,"excerpt":"http:\/\/youtu.be\/FlSyieFqql4 Advertising Agency: Colenso BBDO, Auckland, New Zealand Photographer: Steven Boniface Executive Creative Director: Nick Worthington Art Director: Emmanuel Bougneres Copywriter: Nick Worthington Agency Producer: Paul Courtney Producer: Rollercoaster Design Account Director: Scott Coldham Senior Account Manager: Janelle Van Wonderen Scary as hell but still a brilliant ambient media example,\u2026","rel":"","context":"In &quot;ambient&quot;","block_context":{"text":"ambient","link":"https:\/\/thecuriousbrain.com\/?cat=16"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/img.youtube.com\/vi\/FlSyieFqql4\/0.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":150933,"url":"https:\/\/thecuriousbrain.com\/?p=150933","url_meta":{"origin":13558,"position":4},"title":"The Toll Booth Is Gone","author":"thebrainbehind","date":"26\/02\/2026","format":false,"excerpt":"WPP didn\u2019t lose 64% of its value because it overspent, but lost it because the holding company model was built on coordination scarcity. For decades, global brands needed an intermediary to orchestrate creative, media and production across markets. That orchestration was complex, expensive and hard to replicate. The margin made\u2026","rel":"","context":"In &quot;all other stuff&quot;","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/download-2.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":277,"url":"https:\/\/thecuriousbrain.com\/?p=277","url_meta":{"origin":13558,"position":5},"title":"Dulcolax: Manhole","author":"thebrainbehind","date":"12\/05\/2009","format":false,"excerpt":"I am sensing an award in Kannes :-) Credits: Advertising Agency: Callegari Berville Grey, Paris, France Executive Creative Director: Andrea Stillacci Creative Directors: Giovanni Settesoldi, Luissandro Del Gobbo Art Director: Giovanni Settesoldi Copywriter: Luissandro Del Gobbo 3D: Baptiste Masse \u2013 M\u00e9canique G\u00e9n\u00e9rale","rel":"","context":"In &quot;ads&quot;","block_context":{"text":"ads","link":"https:\/\/thecuriousbrain.com\/?cat=3"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2009\/05\/manhole_dulcolax_l-scaled.jpg?fit=1200%2C848&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2009\/05\/manhole_dulcolax_l-scaled.jpg?fit=1200%2C848&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2009\/05\/manhole_dulcolax_l-scaled.jpg?fit=1200%2C848&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2009\/05\/manhole_dulcolax_l-scaled.jpg?fit=1200%2C848&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/2009\/05\/manhole_dulcolax_l-scaled.jpg?fit=1200%2C848&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/13558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13558"}],"version-history":[{"count":2,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/13558\/revisions"}],"predecessor-version":[{"id":21341,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/13558\/revisions\/21341"}],"wp:attachment":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13558"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13558"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13558"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}