{"id":137303,"date":"2021-04-08T18:04:51","date_gmt":"2021-04-08T16:04:51","guid":{"rendered":"https:\/\/thecuriousbrain.com\/?p=137303"},"modified":"2021-04-08T18:04:55","modified_gmt":"2021-04-08T16:04:55","slug":"why-good-ideas-get-trapped-in-the-valley-of-death-and-how-to-rescue-them","status":"publish","type":"post","link":"https:\/\/thecuriousbrain.com\/?p=137303","title":{"rendered":"Why good ideas get trapped in the valley of death\u2014 and how to rescue them!"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-ted wp-block-embed-ted wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\" TED-Ed: Why good ideas get trapped in the valley of death\u2014 and how to rescue them\" src=\"https:\/\/embed.ted.com\/talks\/ted_ed_why_good_ideas_get_trapped_in_the_valley_of_death_and_how_to_rescue_them\" sandbox=\"allow-popups allow-scripts allow-same-origin\" width=\"922\" height=\"519\" frameborder=\"0\" scrolling=\"no\" webkitAllowFullScreen mozallowfullscreen allowFullScreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>All new products must pass through the &#8220;valley of death&#8221; before they reach the market. Many never make it out, and sometimes that&#8217;s ok\u2014 if they don&#8217;t work, don&#8217;t fill a need, or for any number of reasons. One of the fields where this problem is most pressing is zero-carbon technologies. Why is it vulnerable to this trap, and can we change it? Explore how to break the cycle of the funding gap. [<\/p>\n","protected":false},"excerpt":{"rendered":"<p>All new products must pass through the &#8220;valley of death&#8221; before they reach the market. Many never make it out, and sometimes that&#8217;s ok\u2014 if they don&#8217;t work, don&#8217;t fill a need, or for any number of reasons. One of the fields where this problem is most pressing is zero-carbon technologies. Why is it vulnerable [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[221],"tags":[],"class_list":["post-137303","post","type-post","status-publish","format-standard","hentry","category-presentations"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":38299,"url":"https:\/\/thecuriousbrain.com\/?p=38299","url_meta":{"origin":137303,"position":0},"title":"DEATH VALLEY DREAMLAPSE 2","author":"thebrainbehind","date":"04\/05\/2013","format":false,"excerpt":"http:\/\/vimeo.com\/65008584 The second instalment of Sunchaser Pictures","rel":"","context":"In &quot;videos&quot;","block_context":{"text":"videos","link":"https:\/\/thecuriousbrain.com\/?cat=193"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4369,"url":"https:\/\/thecuriousbrain.com\/?p=4369","url_meta":{"origin":137303,"position":1},"title":"All of My Loving","author":"thebrainbehind","date":"17\/11\/2009","format":false,"excerpt":"Valley Lodge \"All of My Loving\" from Valley Lodge on Vimeo. This is cool as hell!! Its the new \u00a0Valley Lodge\u00a0\u00a0video for their song \u201cAll of My Loving. Its the story of a man tormented by his apartment furniture!! The scene with the human lump it is simply hilarious!","rel":"","context":"In &quot;sounds&quot;","block_context":{"text":"sounds","link":"https:\/\/thecuriousbrain.com\/?cat=5"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":100809,"url":"https:\/\/thecuriousbrain.com\/?p=100809","url_meta":{"origin":137303,"position":2},"title":"Silicon Valley Title Sequence Breakdown(Source:\u2026","author":"thebrainbehind","date":"26\/06\/2017","format":"video","excerpt":"Silicon Valley Title Sequence Breakdown(Source: https:\/\/www.youtube.com\/)","rel":"","context":"In &quot;all other stuff&quot;","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/100809.jpg?fit=1200%2C675&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/100809.jpg?fit=1200%2C675&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/100809.jpg?fit=1200%2C675&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/100809.jpg?fit=1200%2C675&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/100809.jpg?fit=1200%2C675&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":109830,"url":"https:\/\/thecuriousbrain.com\/?p=109830","url_meta":{"origin":137303,"position":3},"title":"#rewind Down In the Valley\u2026","author":"thebrainbehind","date":"24\/10\/2015","format":"video","excerpt":"#rewind Down In the Valley - Solomon Burke(Source: https:\/\/www.youtube.com\/)","rel":"","context":"In &quot;all other stuff&quot;","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/109830.jpg?fit=480%2C360&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":34125,"url":"https:\/\/thecuriousbrain.com\/?p=34125","url_meta":{"origin":137303,"position":4},"title":"Lonesome Valley","author":"thebrainbehind","date":"25\/10\/2012","format":false,"excerpt":"http:\/\/youtu.be\/9gytJemzNTM A blast from the past! This is a 1965 recording of \"Mississippi\" John Hurt singing, \"Lonesome Valley\". I only wish that the sound would be a bit better","rel":"","context":"In &quot;sounds&quot;","block_context":{"text":"sounds","link":"https:\/\/thecuriousbrain.com\/?cat=5"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/img.youtube.com\/vi\/9gytJemzNTM\/0.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":11918,"url":"https:\/\/thecuriousbrain.com\/?p=11918","url_meta":{"origin":137303,"position":5},"title":"Bridging the gap: Madison Ave vs. Silicon Valley","author":"thebrainbehind","date":"13\/09\/2010","format":false,"excerpt":"Bridging the gap: Madison Ave vs. Silicon ValleyView more presentations from John Keehler. An interesting presentation by John Keehler given at Boulder Digital Works !","rel":"","context":"In &quot;PPT\/ cool decks&quot;","block_context":{"text":"PPT\/ cool decks","link":"https:\/\/thecuriousbrain.com\/?cat=221"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/137303","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=137303"}],"version-history":[{"count":1,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/137303\/revisions"}],"predecessor-version":[{"id":137304,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/137303\/revisions\/137304"}],"wp:attachment":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=137303"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=137303"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=137303"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}