{"id":137885,"date":"2021-05-05T18:15:13","date_gmt":"2021-05-05T16:15:13","guid":{"rendered":"https:\/\/thecuriousbrain.com\/?p=137885"},"modified":"2021-05-05T18:15:18","modified_gmt":"2021-05-05T16:15:18","slug":"marcos-aguiar-7-tools-for-building-a-business-people-trust","status":"publish","type":"post","link":"https:\/\/thecuriousbrain.com\/?p=137885","title":{"rendered":"Marcos Aguiar: 7 tools for building a business people trust"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\"><\/h4>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-ted wp-block-embed-ted wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Marcos Aguiar: 7 tools for building a business people trust\" src=\"https:\/\/embed.ted.com\/talks\/marcos_aguiar_7_tools_for_building_a_business_people_trust\" sandbox=\"allow-popups allow-scripts allow-same-origin\" width=\"922\" height=\"519\" frameborder=\"0\" scrolling=\"no\" webkitAllowFullScreen mozallowfullscreen allowFullScreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Why do we trust some companies and not others? Using real-world examples, digital trust advisor Marcos Aguiar decodes this make-or-break quality &#8212; and offers seven tools to help leaders design a foundation of trust into their business ecosystems in order to achieve long-term success.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why do we trust some companies and not others? Using real-world examples, digital trust advisor Marcos Aguiar decodes this make-or-break quality &#8212; and offers seven tools to help leaders design a foundation of trust into their business ecosystems in order to achieve long-term success.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[221],"tags":[],"class_list":["post-137885","post","type-post","status-publish","format-standard","hentry","category-presentations"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":111038,"url":"https:\/\/thecuriousbrain.com\/?p=111038","url_meta":{"origin":137885,"position":0},"title":"Chaos, panic, and disorder.. in the business world","author":"thebrainbehind","date":"01\/10\/2015","format":false,"excerpt":"Chaos, panic, and disorder.. in the business\u00a0world Can you hear me now? 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A survey of 33,000 people (27,000 General Public and 6,000 Informed Public respondents) in 27 markets around the world","rel":"","context":"In &quot;PPT\/ cool decks&quot;","block_context":{"text":"PPT\/ cool decks","link":"https:\/\/thecuriousbrain.com\/?cat=221"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":28326,"url":"https:\/\/thecuriousbrain.com\/?p=28326","url_meta":{"origin":137885,"position":4},"title":"2012 Edelman Trust Barometer: Global Deck","author":"thebrainbehind","date":"27\/01\/2012","format":false,"excerpt":"2012 Edelman Trust Barometer: Global Deck View more presentations from Edelman Insights The 2012 Edelman Trust Barometer is the firm\u2019s 12th annual trust and credibility survey. The survey was produced by research firm StrategyOne and consisted of 20-minute online interviews conducted from October 10 - November 30, 2011. The 2012\u2026","rel":"","context":"In &quot;PPT\/ cool decks&quot;","block_context":{"text":"PPT\/ cool decks","link":"https:\/\/thecuriousbrain.com\/?cat=221"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":83383,"url":"https:\/\/thecuriousbrain.com\/?p=83383","url_meta":{"origin":137885,"position":5},"title":"Rachel Botsman:We&#8217;ve stopped trusting institutions and started trusting strangers","author":"thebrainbehind","date":"17\/10\/2016","format":false,"excerpt":"http:\/\/www.ted.com\/talks\/rachel_botsman_we_ve_stopped_trusting_institutions_and_started_trusting_strangers?utm_source=tedcomshare&utm_medium=referral&utm_campaign=tedspread Something profound is changing our concept of trust, says Rachel Botsman. While we used to place our trust in institutions like governments and banks, today we increasingly rely on others, often strangers, on platforms like Airbnb and Uber and through technologies like the blockchain. 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