{"id":14027,"date":"2010-11-18T11:14:32","date_gmt":"2010-11-18T09:14:32","guid":{"rendered":"http:\/\/thecuriousbrain.com\/?p=14027"},"modified":"2010-11-18T11:14:32","modified_gmt":"2010-11-18T09:14:32","slug":"rebuilding-the-barriers","status":"publish","type":"post","link":"https:\/\/thecuriousbrain.com\/?p=14027","title":{"rendered":"Rebuilding the barriers"},"content":{"rendered":"
Rebuilding the barriers<\/a><\/strong><\/object><\/p>\n
View more presentations from Helge Tenn\u00f8<\/a>.<\/div>\n<\/div>\n

Customer retention comes down to one simple thing: Having a good reason to stick around. In this presentation for the banking \/ finance industry Helge Tenn\u00f8<\/a> argues how brand and design strategy is not only underused in the category, but also, if used properly, can represent a cost effective way of creating loyal and motivated customers.<\/p>\n","protected":false},"excerpt":{"rendered":"

Rebuilding the barriers View more presentations from Helge Tenn\u00f8. Customer retention comes down to one simple thing: Having a good reason to stick around. In this presentation for the banking \/ finance industry Helge Tenn\u00f8 argues how brand and design strategy is not only underused in the category, but also, if used properly, can represent […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[221],"tags":[],"class_list":["post-14027","post","type-post","status-publish","format-standard","hentry","category-presentations"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":145462,"url":"https:\/\/thecuriousbrain.com\/?p=145462","url_meta":{"origin":14027,"position":0},"title":"The Trust Crisis: How We Lost Faith in Institutions\u2014And How We Get It Back","author":"thebrainbehind","date":"10\/02\/2025","format":false,"excerpt":"Trust is the currency of progress. 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