{"id":30162,"date":"2012-03-28T15:04:30","date_gmt":"2012-03-28T13:04:30","guid":{"rendered":"http:\/\/thecuriousbrain.com\/?p=30162"},"modified":"2012-03-28T15:04:30","modified_gmt":"2012-03-28T13:04:30","slug":"help-i-want-to-save-a-life","status":"publish","type":"post","link":"https:\/\/thecuriousbrain.com\/?p=30162","title":{"rendered":"Help &#8216;I want to save a life&#8217;"},"content":{"rendered":"<p><iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/39295327\" width=\"922\" height=\"519\" frameborder=\"0\" title=\"Help &#039;I want to save a life&#039;\" webkitallowfullscreen mozallowfullscreen allowfullscreen><\/iframe><\/p>\n<p>On their third collaboration with the Help pharma team, TLFS crafted an quirky, humanistically focused video to market the initiative; Help &#8216;I want to save a life&#8217;, a bone marrow registry kit, now inside every package of Help &#8216;I&#8217;ve cut myself&#8217;, bandaids.<br \/>\nHelp teamed up with a DKMS, the world&#8217;s largest bone marrow donor centre to release a bone marrow testing swab in each package of the bandaids. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>On their third collaboration with the Help pharma team, TLFS crafted an quirky, humanistically focused video to market the initiative; Help &#8216;I want to save a life&#8217;, a bone marrow registry kit, now inside every package of Help &#8216;I&#8217;ve cut myself&#8217;, bandaids. Help teamed up with a DKMS, the world&#8217;s largest bone marrow donor centre [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3],"tags":[],"class_list":["post-30162","post","type-post","status-publish","format-standard","hentry","category-ads"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":124131,"url":"https:\/\/thecuriousbrain.com\/?p=124131","url_meta":{"origin":30162,"position":0},"title":"Help &#8216;I want to save a life&#8217;","author":"thebrainbehind","date":"28\/03\/2012","format":false,"excerpt":"http:\/\/vimeo.com\/39295327 On their third collaboration with the Help pharma team, TLFS crafted an quirky, humanistically focused video to market the initiative; Help \u2018I want to save a life\u2019, a bone marrow registry kit, now inside every package of Help 'I\u2019ve cut myself\u2019, bandaids. 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