{"id":37316,"date":"2013-03-26T11:25:10","date_gmt":"2013-03-26T09:25:10","guid":{"rendered":"http:\/\/thecuriousbrain.com\/?p=37316"},"modified":"2013-03-26T11:25:10","modified_gmt":"2013-03-26T09:25:10","slug":"four-steps-to-creating-a-blogger-outreach-program","status":"publish","type":"post","link":"https:\/\/thecuriousbrain.com\/?p=37316","title":{"rendered":"Four steps to creating a blogger outreach program"},"content":{"rendered":"<p><iframe loading=\"lazy\" src=\"http:\/\/www.slideshare.net\/slideshow\/embed_code\/17653323\" width=\"427\" height=\"356\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" style=\"border:1px solid #CCC;border-width:1px 1px 0;margin-bottom:5px\" allowfullscreen webkitallowfullscreen mozallowfullscreen> <\/iframe> <\/p>\n<div style=\"margin-bottom:5px\"> <strong> <a href=\"http:\/\/www.slideshare.net\/juliancole\/four-steps-to-creating-a-blogger-outreach-program\" title=\"Four steps to creating a blogger outreach program\" target=\"_blank\">Four steps to creating a blogger outreach program<\/a> <\/strong> from <strong><a href=\"http:\/\/www.slideshare.net\/juliancole\" target=\"_blank\">Julian Cole<\/a><\/strong> <\/div>\n<p>Interesting thoughts as always from Julian Cole <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Four steps to creating a blogger outreach program from Julian Cole Interesting thoughts as always from Julian Cole<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[221],"tags":[],"class_list":["post-37316","post","type-post","status-publish","format-standard","hentry","category-presentations"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":36355,"url":"https:\/\/thecuriousbrain.com\/?p=36355","url_meta":{"origin":37316,"position":0},"title":"6 steps to creating a Social Media Strategy","author":"thebrainbehind","date":"31\/01\/2013","format":false,"excerpt":"6 steps to creating a Social Media Strategy from Julian Cole by Julian Cole","rel":"","context":"In &quot;PPT\/ cool decks&quot;","block_context":{"text":"PPT\/ cool decks","link":"https:\/\/thecuriousbrain.com\/?cat=221"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":34026,"url":"https:\/\/thecuriousbrain.com\/?p=34026","url_meta":{"origin":37316,"position":1},"title":"What is Digital Strategy?","author":"thebrainbehind","date":"19\/10\/2012","format":false,"excerpt":"What is Digital Strategy? from Julian Cole A presentation from the online course 'Becoming a Great Digital Strategist by Julian Cole","rel":"","context":"In &quot;PPT\/ cool decks&quot;","block_context":{"text":"PPT\/ cool decks","link":"https:\/\/thecuriousbrain.com\/?cat=221"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":40284,"url":"https:\/\/thecuriousbrain.com\/?p=40284","url_meta":{"origin":37316,"position":2},"title":"5 Media Innovations From The Secret Deep Web","author":"thebrainbehind","date":"29\/07\/2013","format":false,"excerpt":"5 Media Innovations From The Secret Deep Web from Amber Horsburgh By Julian Cole and Amber Horsburgh.","rel":"","context":"In &quot;PPT\/ cool decks&quot;","block_context":{"text":"PPT\/ cool decks","link":"https:\/\/thecuriousbrain.com\/?cat=221"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":41876,"url":"https:\/\/thecuriousbrain.com\/?p=41876","url_meta":{"origin":37316,"position":3},"title":"What is Comms Planning?","author":"thebrainbehind","date":"23\/10\/2013","format":false,"excerpt":"What is Comms Planning? from Julian Cole This presentation goes through what is communication planning? The role of a comms planner, comms strategist at a creative agency. From the always interesting @juliancole","rel":"","context":"In &quot;PPT\/ cool decks&quot;","block_context":{"text":"PPT\/ cool decks","link":"https:\/\/thecuriousbrain.com\/?cat=221"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":34762,"url":"https:\/\/thecuriousbrain.com\/?p=34762","url_meta":{"origin":37316,"position":4},"title":"Guide to creating a great Social Media campaign","author":"thebrainbehind","date":"19\/11\/2012","format":false,"excerpt":"I have 10 free tickets for this very interesting skillshare class that runs from Dec 10 \u2013 Dec 14, 2012! If you are in charge of running Social Media activity for a brand\/artist\/start up this course if for you. The teacher is Julian Cole, the Digital Strategy Director of BBH\u2026","rel":"","context":"In &quot;all other stuff&quot;","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/media.tumblr.com\/tumblr_lze3gjdsOu1qdu5ku.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":34238,"url":"https:\/\/thecuriousbrain.com\/?p=34238","url_meta":{"origin":37316,"position":5},"title":"How to measure Digital","author":"thebrainbehind","date":"29\/10\/2012","format":false,"excerpt":"How to measure Digital from Julian Cole How to measure Digital looks at the important role of Key Performance Indicators and how you create them. It takes a Communication Objective and turns it into Strategy that leads to Tactics to support the Strategy. The final piece is putting in place\u2026","rel":"","context":"In &quot;PPT\/ cool decks&quot;","block_context":{"text":"PPT\/ cool decks","link":"https:\/\/thecuriousbrain.com\/?cat=221"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/37316","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=37316"}],"version-history":[{"count":1,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/37316\/revisions"}],"predecessor-version":[{"id":37317,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/37316\/revisions\/37317"}],"wp:attachment":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=37316"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=37316"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=37316"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}