{"id":3906,"date":"2009-11-02T17:00:09","date_gmt":"2009-11-02T15:00:09","guid":{"rendered":"http:\/\/thecuriousbrain.com\/?p=3906"},"modified":"2009-11-02T17:00:09","modified_gmt":"2009-11-02T15:00:09","slug":"micro-pulse-how-small-touches-in-social-media-impact-the-heartbeat-of-your-brand","status":"publish","type":"post","link":"https:\/\/thecuriousbrain.com\/?p=3906","title":{"rendered":"Micro Pulse: How small touches in social media impact the heartbeat of your brand"},"content":{"rendered":"<div style=\"width:425px;text-align:left\" id=\"__ss_2398074\"><a style=\"font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;\" href=\"http:\/\/www.slideshare.net\/Freshpeel\/micro-pulse-how-small-touches-in-social-media-impact-the-heartbeat-of-your-brand\" title=\"Micro Pulse: How small touches in social media impact the heartbeat of your brand.\">Micro Pulse: How small touches in social media impact the heartbeat of your brand.<\/a><object style=\"margin:0px\" width=\"425\" height=\"355\"><param name=\"movie\" value=\"http:\/\/static.slidesharecdn.com\/swf\/ssplayer2.swf?doc=micropulse-slides-091101161906-phpapp02&#038;stripped_title=micro-pulse-how-small-touches-in-social-media-impact-the-heartbeat-of-your-brand\" \/><param name=\"allowFullScreen\" value=\"true\"\/><param name=\"allowScriptAccess\" value=\"always\"\/><\/object><\/p>\n<div style=\"font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;\">View more <a style=\"text-decoration:underline;\" href=\"http:\/\/www.slideshare.net\/\">documents<\/a> from <a style=\"text-decoration:underline;\" href=\"http:\/\/www.slideshare.net\/Freshpeel\">Chris Wilson<\/a>.<\/div>\n<\/div>\n<p>&#8220;Just as small movements, gestures and facial expressions impact your ability to communicate effectively, small touches add up to create a cumulative perception of a brand ouchpoints take on a whole new dimension now that consumers have access to brands whenever and wherever they want. This makes every single touch with consumers, no matter how small, a crucial interaction&#8221; Interesting  to say the least this very cool presentation by  Chris Wilson!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Micro Pulse: How small touches in social media impact the heartbeat of your brand. View more documents from Chris Wilson. &#8220;Just as small movements, gestures and facial expressions impact your ability to communicate effectively, small touches add up to create a cumulative perception of a brand ouchpoints take on a whole new dimension now that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[221],"tags":[],"class_list":["post-3906","post","type-post","status-publish","format-standard","hentry","category-presentations"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":118080,"url":"https:\/\/thecuriousbrain.com\/?p=118080","url_meta":{"origin":3906,"position":0},"title":"Invisible Heartbeat","author":"thebrainbehind","date":"24\/03\/2015","format":false,"excerpt":"Helado Negro directed by Ryan Dickie Invisible Heartbeat was originally published on The Curious Brain","rel":"","context":"In &quot;all other stuff&quot;","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":78059,"url":"https:\/\/thecuriousbrain.com\/?p=78059","url_meta":{"origin":3906,"position":1},"title":"#rewind","author":"thebrainbehind","date":"30\/11\/2015","format":false,"excerpt":"https:\/\/youtu.be\/-mvwam3GLBY https:\/\/youtu.be\/ewt2ybYEI08 Heartbeat City","rel":"","context":"In &quot;sounds&quot;","block_context":{"text":"sounds","link":"https:\/\/thecuriousbrain.com\/?cat=5"},"img":{"alt_text":"","src":"http:\/\/ir-na.amazon-adsystem.com\/e\/ir?t=thecuriousbra-20&l=as2&o=1&a=B000002H1T","width":350,"height":200},"classes":[]},{"id":59656,"url":"https:\/\/thecuriousbrain.com\/?p=59656","url_meta":{"origin":3906,"position":2},"title":"Invisible Heartbeat","author":"thebrainbehind","date":"24\/03\/2015","format":false,"excerpt":"https:\/\/vimeo.com\/105110055 Helado Negro directed by Ryan Dickie","rel":"","context":"In &quot;sounds&quot;","block_context":{"text":"sounds","link":"https:\/\/thecuriousbrain.com\/?cat=5"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":16157,"url":"https:\/\/thecuriousbrain.com\/?p=16157","url_meta":{"origin":3906,"position":3},"title":"Beat And The Pulse","author":"thebrainbehind","date":"09\/02\/2011","format":false,"excerpt":"http:\/\/www.youtube.com\/watch?v=tjKtbCx3piM Austra's new song is full of beat and pulse if you are into electro you are so going to love it! Directed by Claire Edmondson! Listen at full blast :-)","rel":"","context":"In &quot;sounds&quot;","block_context":{"text":"sounds","link":"https:\/\/thecuriousbrain.com\/?cat=5"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/img.youtube.com\/vi\/tjKtbCx3piM\/0.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":44698,"url":"https:\/\/thecuriousbrain.com\/?p=44698","url_meta":{"origin":3906,"position":4},"title":"pulse","author":"thebrainbehind","date":"18\/02\/2014","format":false,"excerpt":"https:\/\/vimeo.com\/1181423 Rubber, acrylic glass, motors, arduino microcontrollers, laptop, processing applications, Internet connection. pulse is a live visualisation of emotional expressions written on the private weblogs of blogger.com. These are parsed according to a list of synonyms and transform a physical shapeshifting object, which was created analogous to Robert Plutchik's Psychoevolutionary\u2026","rel":"","context":"In &quot;videos&quot;","block_context":{"text":"videos","link":"https:\/\/thecuriousbrain.com\/?cat=193"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":147024,"url":"https:\/\/thecuriousbrain.com\/?p=147024","url_meta":{"origin":3906,"position":5},"title":"Robyn with Kleerup &#8211; With Every Heartbeat","author":"thebrainbehind","date":"31\/05\/2025","format":false,"excerpt":"https:\/\/youtu.be\/-ojHWQrm4UM?si=Y4x9m_TstpPpWkcL","rel":"","context":"In &quot;sounds&quot;","block_context":{"text":"sounds","link":"https:\/\/thecuriousbrain.com\/?cat=5"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/robyn-with-kleerup-with-every-he.jpg?fit=480%2C360&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/3906","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3906"}],"version-history":[{"count":1,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/3906\/revisions"}],"predecessor-version":[{"id":3907,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=\/wp\/v2\/posts\/3906\/revisions\/3907"}],"wp:attachment":[{"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3906"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3906"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thecuriousbrain.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3906"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}