{"id":8408,"date":"2010-04-14T11:44:40","date_gmt":"2010-04-14T09:44:40","guid":{"rendered":"http:\/\/thecuriousbrain.com\/?p=8408"},"modified":"2010-04-14T11:44:40","modified_gmt":"2010-04-14T09:44:40","slug":"the-ugly-truth-about-viral-marketing","status":"publish","type":"post","link":"https:\/\/thecuriousbrain.com\/?p=8408","title":{"rendered":"The Ugly Truth About Viral Marketing"},"content":{"rendered":"
The Ugly Truth About Viral Marketing<\/a><\/strong><\/object><\/p>\n
View more presentations<\/a> from Marta Kagan<\/a>.<\/div>\n<\/div>\n

“Unlike a real virus, which has the mechanism for spreading built right into it, your marketing campaign is going to have to work a little harder” Lovely presentation by Marta Kagan make sure you check it out!<\/p>\n","protected":false},"excerpt":{"rendered":"

The Ugly Truth About Viral Marketing View more presentations from Marta Kagan. “Unlike a real virus, which has the mechanism for spreading built right into it, your marketing campaign is going to have to work a little harder” Lovely presentation by Marta Kagan make sure you check it out!<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[221],"tags":[],"class_list":["post-8408","post","type-post","status-publish","format-standard","hentry","category-presentations"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":146410,"url":"https:\/\/thecuriousbrain.com\/?p=146410","url_meta":{"origin":8408,"position":0},"title":"Luxury is a Lie: And China Just Broke the Spell","author":"thebrainbehind","date":"14\/04\/2025","format":false,"excerpt":"https:\/\/www.tiktok.com\/@foot_meet_neck\/video\/7492238184085032238?q=china%20exposes%20luxury&t=1744615709769 By the time you finish reading this, a TikTok from a Chinese factory worker will have reached more people than a Herm\u00e8s campaign ever will\u2014and done more damage than any critic ever could. https:\/\/youtu.be\/8oMVWmGp6dI?si=t_r6rpWdrJsTyStS Welcome to the collapse of the luxury illusion. Across Chinese TikTok (Douyin), manufacturers are lifting\u2026","rel":"","context":"In "all other stuff"","block_context":{"text":"all other stuff","link":"https:\/\/thecuriousbrain.com\/?cat=1"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/luxury-is-a-lie-and-china-just-b.jpg?fit=1200%2C675&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/luxury-is-a-lie-and-china-just-b.jpg?fit=1200%2C675&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/luxury-is-a-lie-and-china-just-b.jpg?fit=1200%2C675&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/luxury-is-a-lie-and-china-just-b.jpg?fit=1200%2C675&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/thecuriousbrain.com\/wp-content\/uploads\/luxury-is-a-lie-and-china-just-b.jpg?fit=1200%2C675&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":143998,"url":"https:\/\/thecuriousbrain.com\/?p=143998","url_meta":{"origin":8408,"position":1},"title":"TikTok and Politics: The Rise of the Viral Politician","author":"thebrainbehind","date":"04\/12\/2024","format":false,"excerpt":"In the TikTok era, politics isn\u2019t about policies\u2014it\u2019s about personas. Elections aren\u2019t won with well-reasoned arguments or carefully crafted policy proposals. https:\/\/youtube.com\/shorts\/Rr_gJbzPkdo?si=8JmsGviMS2ZEnSYQ They\u2019re won with 15-second clips designed to grab your attention and hold it just long enough to go viral. 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