Curiosity is an emotion that causes natural inquisitive behavior such as exploration, investigation, and  learning, evident by observation in  human and many  animal species. The term can also be used to denote the behavior itself being caused by the emotion of curiosity. As this emotion represents a drive to know new things, curiosity is the fuel of science and all other disciplines of human study. 

Hello! This is Michael Paredrakos a “dyslexic”  360º Brand & Communication Strategy Consultant (isn’t it ironic?) from Greece ….with more than 15 years of experience solving creative and brand problems and this is my blog piled with everything that draws my attention! 

As an experienced brand and communication strategist, I have developed and refined my expertise in 360º advertising communication and go-to-market strategies. I specialize in shaping brands and delivering consulting services to a broad range of clients. With a proven record of success, I take pride in driving growth and delivering impactful results that resonate with target audiences.

As you know, I also run this blog where I try to share insights on advertising, trends, strategy, and creative storytelling. Over the years, my blog has garnered millions of visitors, creating an engaged community across social media.

My passion lies at the intersection of technology and storytelling. Whether through AI or other cutting-edge tools, I believe in using innovative methods to create compelling brand narratives that build deeper connections with audiences. As a lifelong learner, I actively seek new challenges to make meaningful contributions, with a particular interest in prompt engineering and growth-oriented initiatives.

I have collaborated with several leading agencies, including Ogilvy, Soho Square, Ambition DDB, MCCANN, Choose Strategic Communications Partner, Button, Trabaho, K2design, FAZE, ISOBAR, Mullen Lowe, Avakon+, JNL, MNM design, Ogilvy Albania, and Hill+Knowlton Strategies, among others.

Some of the notable brands I’ve helped succeed include:

Cosmote (T-Mobile), What’s Up (T-Mobile), Vodafone
IKEA
3M & 3M Health Care
DEI (The Public Power Corporation S.A.), ELPEDISON
Pulmol, Galderma, BOTOX
Rolco, Sarantis Bioten (Across Balkans), Sarantis Str8 (7 markets), Carotten, Pizbuin
Médecins Sans Frontières
The Coca-Cola Company
CUTTY SHARK
Ouzo 12, BUD, Campari, MOET & CHANDON, Dom Perignon, Hennessy
Johnson & Johnson
Greek National Opera, Stavros Niarchos Foundation
Pricefox, Anytime, INTERAMERICAN, Compare Europe, Groupama’s MyZen
Fitnation, FC KAIRAT
Betshop, Vistabet, Sportingbet
Woseba Coffee Global, Buondi, Lavazza, Costa Coffee
ELAIS-UNILEVER, Becel, Captain Iglo, Vitam
SARYAHASH Mineral Water, Theoni, Perrier
Oreo
Ohonos SA
British American Tobacco, PETER STUYVESANT
Cyprus popular bank
Odyssea
World Health Organization (WHO)
Samsung Greece
Athens Medical Group.

I have also had the privilege of working with various Greek government bodies, including the Ministry of Justice, Ministry of Labour & Social Affairs, Ministry of the Environment & Energy, the Taxpayer Service Centre (KEF), the Hellenic Republic Asset Development Fund, and the Greek Cyber Crime Unit.

Additionally, I’ve contributed to successful campaigns for prominent Greek political figures!

So in case, you have an exciting project, or you want me to help you with something,   you can always drop me a message here!

More about me from around the web!

Greece talks 2023

Part of the 50 Best Advertising Blogs to follow in 2023 according to marketsplash

 Part of 50 Best Advertising Blogs To Follow In 2021/ 2022 according to next audience 

Part of 20 best Advertsing blogs recommended most by online advertising pros

Very honored The planning Salon  includes me in their list of  50 strategy planners to watch

Plannersphere names the curious brain the no 1 blog of  the top 20 planning/strategy blogs in the world !

Sam from vimeo recommends The Curious Brain as a great site that aggregates great content across different video sharing platforms in his interview over at mashable Thank you, Sam 

If you live in France, you might have met me already on L’Oeil de Links of canalplus!

Inspiration explosion includes the curious brain in its categories fine arts/ advertising!

Blog Rank includes The Curious Brain in their list of  Top 25 blogs in Anime,  Trends, Music  and Advertising categories

The DSM Group includes the curious brain in their list of the top 25 advertising blogs! Thank you guys

The Brand Republic includes The Curious Brain to The BR 200 : The web’s most influential bloggers . Thanks Guys

Oh lord… My blog is so old those budgets do not exist any more. Yeap I am old.  Go to my LinkedIn profile to check how I look now