Another informative presentation by Helge Tennø! ! If you can spare a minute make sure you read it

Yet another informative presentation by Helge Tennø! This one poses the questions:What is marketing in 2013? How do you ignite your ambassadors and the makers of things?

Sticking with the old tools and models for measuring value will inhibit our ability to build strategies based on new sets of values, as we have no system for measuring them according to Helge Tennø!