Target Kaleidoscopic Fashion Spectacular

all other stuff,ambient,videos — mpared @ 21:24


Legs Media and Mother NY live fashion show! Backed by the score of a 30 piece orchestra, we turned 155 rooms with 66 dancers inside into giant animated pixels, bringing a 20 minute live experience to the streets. Target even distributed 1,500 binoculars and had the music available on a toll-free number for those not close enough to hear. Familiar faces were in attendance to experience the truly extraordinary display

One Million Heineken Hugs

ads,ambient — Tags: — thebrainbehind @ 14:29

To say “thank you” to our Facebook fans for getting us to one million “likes”, Heineken sent a team of Heineken Huggers out to the streets of Amsterdam, to give back some of the love! Mixing the on-line and off-line world is always fun !A big thanks to Alex for dropping this one in :-)

Even angels will fall Beamvertising

ads,ambient — thebrainbehind @ 17:49


This is the Beamvertising version made by Lumina Motion & Porta 4 of Axe Excite campaign Even angels will fall. Big thumbs up!!

ARCOS Beamvertising

ads,ambient — thebrainbehind @ 17:23

Beamvertising, in December 2010 by Lumina Motion for Arcos cameras!

PERSPECTIVE LYRIQUE

ambient,videos — thebrainbehind @ 19:32


This is crazy good! An interactive architectural mapping by 1024 Architecture, projected on the facade of former Lyrical theater the “Celestins”.The building deformations and figures were controlled by the audience, using a microphone and an audio analysis algorythm. More info here

Interactive Display Window Concept

ambient,trends — thebrainbehind @ 17:45

Interactive Window Concept made for the module Advanced Interface Design at Hyper Island hosted by North Kingdom made by a bounce of people read the rest of the entry for full credits! The song you hear is by Bonobo – Kiara

(more…)

Europcar Minibus: Cinema Rear View Mirror

ads,ambient — thebrainbehind @ 15:09

Cool work by Ogilvy, Frankfurt, Germany promoting the Europcar “minibus special” to young target group / cinema visitors!! A branding experience that puts spectators in the starring role. Great stuff! Via I believe in advertising

The 600 Years

ambient — thebrainbehind @ 11:51

The 600 Years from the macula on Vimeo.

This is just stunning! Mapping during 600 years anniversary of the astrological tower clock situated at Old Town Square in center of Prague. Created by The Macula!! Great stuff well done to the people behind this!

The Mp3 Experiment Seven

all other stuff,ambient — thebrainbehind @ 09:29

ImprovEverywhere latest mission! Over 3,000 participants downloaded an MP3 file and pressed play simultaneously in retail stores in Midtown Manhattan!

BOOMBOX

ambient,sounds — thebrainbehind @ 14:47

BOOMBOX from 1024 on Vimeo.

This will melt your brain away! The Boombox is an electronic music stage for the Godskitchen parties! Design, visuals and software by 1024 Architecture. Wow just wow

BITALIZED

ambient,trends — thebrainbehind @ 16:12

BITALIZED from SPTA! on Vimeo.

Finally we are able to transform human beings into nostalgic arcade bits! An wonderful nteractive installation for JSConf.eu at HomeBase, Berlin! Music: Michael Jackson – Beat It (The 8-Bit Tribute Version) !! Wow just wow! Make sure that you also check the photos from the event here

Interactive Projection Art on snow – Red Bull Off The Planet

ads,ambient,trends — thebrainbehind @ 18:54

Melbourne-based installation artists ENESS bring a new perspective to action sports by fusing interactive art with skiers and snowboarders flying through the air!! Very very cool! Via Gizmodo

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