Videos with millions of views come in many flavors, but they have a common thread: they inspire us to share them with others. Viral videos have often provided decidedly ephemeral entertainment—think cats playing pianos and dogs riding skateboards. Yet TED is at the forefront of a burgeoning trend that puts ideas worth spreading high up on the list of things your friends and family simply have to watch. What makes users want to share a meaningful video? What drives success? With more than 750 million views to date, the TED case study illuminates some of the most important trends defining the new viral video.
Work
via londoncalls
Make It Known
From Foxygen’s forthcoming EP “Take the Kids Off Broadway” out July 24th on Jagjaguwar. A big thanks @yvynyl for bringing them to my attention
Isn’t This
Yet another addictive track by Yung Life
NoWayBack
oOoOO & Butterclock. From “Our Loving Is Hurting Us,” the new oOoOO record to be released on TriAngle Records April 30 2012! Enjoy 🙂
The New Viral Video: From Keyboard Cat to Ideas Worth Spreading
Videos with millions of views come in many flavors, but they have a common thread: they inspire us to share them with others. Viral videos have often provided decidedly ephemeral entertainment—think cats playing pianos and dogs riding skateboards. Yet TED is at the forefront of a burgeoning trend that puts ideas worth spreading high up on the list of things your friends and family simply have to watch. What makes users want to share a meaningful video? What drives success? With more than 750 million views to date, the TED case study illuminates some of the most important trends defining the new viral video.
NoWayBack
oOoOO & Butterclock. From “Our Loving Is Hurting Us,” the new oOoOO record to be released on TriAngle Records April 30 2012! Enjoy 🙂