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Mobile Trends for Destination Marketing, 2015
What’s are the key changes we can expect from the technological landscape, that will have great effect on travel marketing. Interesting thoughts by Tine Thygesen
10 TRENDS FOR 2015
The DNA Project
The DNA Project The first-of-its-kind interactive album created in real-time by Grammy-nominated music innovator, j.viewz.
Smell-O-Vision
London Heathrow’s Terminal 2 has now brought “Smell-O-Vision” to life, via techeblog
PSFK Future of Retail 2015
PSFK Labs team explores the dynamic social, technological, and physical forces influencing consumer behavior and driving next-generation shopping experiences.
When Digital becomes Human
There is an urgent need for an extreme transformation of the customer relationship. Customers live in a world of self service, big data, customer automation and the integration of the online & offline world. If your organization fails to implement the digital relation, your future becomes very uncertain. Succeeding in the digital transformation will not be enough. As a consequence of the digital evolution, there is also a need for the human transformation of your customer relationship. Thinking about the role of humans versus machines, thinking about the role of the warm human touch and considering the power to connect people with people, are the key challenges in this domain. ’When digital becomes human’ is a story about the combination of the digital and the human transformation in your customer strategy. By steven van belleghem