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MFG Labs, the company at the heart of Havas Media Group data strategy, has today launched a unique service called “Where Does My Tweet Go?” which helps brands, agencies, and individuals make sense of data as it is generated, in real-time, across the Twittersphere.

WDMTG enables advertisers to identify key influencers in their market, taking understanding of the Twittersphere well beyond the current rudimentary numbers game. It offers detailed granular insight and invaluable assessment of which messages are being spread, how, and by whom.

Crucially, it also allows brands to pinpoint the best brand advocates online so that brands can find out who is contributing most to their earned media.

Enabling brands to track keywords and key accounts across the social network, the services also provides clients and individuals with dynamic data visualization tools to aid understanding and support decision-making. You can access the tool from here

Where Does My Tweet Go? #FOMG14 #FOMGAwards was originally published on The Curious Brain

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