Once upon a time, we built machines to make life easier. Then we taught them to talk. Then we gave them our tone, our rhythm, our wit … our voice and somewhere along the way, we started doubting our own.
At first, it felt like magic. Type a sentence. Press a button. Watch your thoughts return smoother, sharper, smarter.
It wasn’t cheating; it was optimization.
Why wrestle with words when an algorithm could make them sparkle? But something shifted.
Under every thoughtful post, you now see it:
“Sounds AI.”
The new scarlet letter of the internet … three syllables that erase sincerity with a smirk.
We wanted machines to sound like us. Now we accuse each other of being them.
Everyone’s using AI, it’s 2025, that’s the secret nobody admits. Writers, strategists, students, politicians, poets.
We ask it to polish, reframe, clarify. We give it our outlines, then call the final draft “ours”, and so we end up in the strangest paradox of modern life: We all use AI, and we’re all suspicious of everyone else for doing it.
Every post feels immaculate. Every sentence sounds curated. Every human voice hums at the same clean, hollow frequency.
We’ve ironed out the flaws and with them, the fingerprints.