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On Digital Transformation – 10 Observations from Mike Arauz

10 Observations by Mike Arauz

Writer Andrew Solomon has spent his career telling stories of the hardships of others. Now he turns inward, bringing us into a childhood of adversity, while also spinning tales of the courageous people he’s met in the years since. In a moving, heartfelt and at times downright funny talk, Solomon gives a powerful call to action to forge meaning from our biggest struggles.


Animated adaptation of a commencement speech given by George Saunders at Syracuse University, May 2013. Video by Above Average. Via swiss miss

Mega awesome! Sampling isn’t about “hijacking nostalgia wholesale,” says Mark Ronson. It’s about inserting yourself into the narrative of a song while also pushing that story forward. In this mind-blowingly original talk, watch the DJ scramble 15 TED Talks into an audio-visual omelette, and trace the evolution of “La Di Da Di,” Doug E. Fresh and Slick Rick’s 1984 hit that has been reimagined for every generation since.

The Ultimate Marketing Guide to Snapchat from Ross Simmonds

By Ross Simmonds

A video series on our distorted view of creativity and success! Created by DELVE DEEPER! I cant believe that I missed this one for so long

The SoDA Report (Volume 1, 2014) from SoDA

Probably the very last to share this. The SoDA Report, explores the concept of value. How are agencies, production companies, brands and technologies creating and delivering value, or even giving rise to entirely new value systems?

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