Scrabble : THE BLOCK PROJECT from paranoid on Vimeo.

The crazy wonderful work of Ogilvy Paris

GOOGLE STREETVIEW from Sehsucht™ on Vimeo.

Cool work by Kolle Rebbe GmbH for Google Germany GmbH

It was about time for bbh to do something innovative! Well done to them ! The advert shows the benefits of first aid and how accidents, like choking, can happen anywhere, and at any time! More info about it here ! A big thanks to Lazaros for bringing this to my attention

Scary experiential advertising for SAW VII! A 3D Photo Booth was set up in a cinema foyer, advertising free Halloween photos. What was waiting for unsuspecting moviegoers when they stepped into the booth was more than just a camera snap! Imagine one of the moviegoers having a heart attack then it would be really scary for the people behind this 🙂

Obviously and I only hope the ONLY the client ..wants to use flash mobs again and again!! How many variations of the same idea we have to see???