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The Content Authenticity Initiative (CAI) at Adobe is a community of media and technology companies, non-profits, creatives, educators and many others working to promote adoption of the open C2PA standard for content authenticity and provenance. Explore the CAI’s open-source tools based on C2PA Content Credentials, verifiable details or digital “nutrition labels” about how content was created. via

Short videos — 60 seconds or less, made and shared on apps like TikTok, Snapchat and Instagram — are more than just a fun way to pass the time; they’ve transformed how we work, communicate and learn. Digital strategist Qiuqing Tai explores the explosive rise of bite-sized content and forecasts its promise as an economic and social force.

A bit old but check it out if you haven’t seen it yet

The Story of Content: Rise of the New Marketing

A bit old but check it out if you haven’t seen it yet

new from snapchat

Spectacles

new from snapchat

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