Nice deck by Social@ogilvy! The brand world will soon be divided into those who fully “adopt” Timeline, and those who simply “migrate” their old strategy and ways of working to the new feature set. Brands looking to adopt must consider and prepare for the hidden implications of Timeline – reallocation of resources, increased creative involvement, a reset of content process, the new profile of community managers and more. Check out this presentation for a summary of the Pages changes and the hidden implications of Facebook Timeline for brands. A big thanks to Ogilvy Athens for bringing this to my attention

If you are into planning or a junior planner this will be very interesting to you! Over at juniorstrategy.com the best of bunch are giving their point of view on planning and advertising. I wonder if anyone will bother asking me 🙂

For the fourth year in a row, SoDA has compiled the thoughts and opinions of ≈700 marketers, agencies, technologists and digital industry insiders. Dozens of SoDA member companies have contributed thought-provoking articles and case studies to The SoDA Report (formerly known as the Digital Marketing Outlook)

Everything you wanted to know about Pinterest by Mr Litman!

Interesting deck from @jbell99 (John Bell) the Global Managing Director of Social@Ogilvy!

Slides from a talk @shaunabe and @saneel gave at Social Media Week 2012 in NYC. They discuss the use of social media to earn things from customers beyond a purchase. Video of the presentation can be seen here! via the feed